2024-25 Indian Trademark Insights Report

India's trademark landscape witnessed a significant evolution in the financial year 2024–25, with a 7.2% year-on-year increase in trademark filings. With over 3.2 million active trademarks and 561,584 new trademark applications, India is now among the top global contributors to intellectual property growth. The surge in applications reflects a strong commitment to brand protection and innovation across industries, particularly in technology, pharmaceuticals, agriculture, and apparel.

This report provides a data-backed overview of India’s trademark ecosystem, highlighting sector-wise trends, legal developments, challenges, and future outlooks for businesses, legal professionals, and policymakers.

Introduction

Purpose of the Report

This report aims to provide an in-depth analysis of trademark filings in India for the financial year 2024–25. It identifies key trends, sectoral movements, legal precedents, and regulatory updates while offering expert perspectives on the future of trademarks in India.

Research Methodology

Data has been sourced from:

• Intellectual Property India (IPI) filings database

• World Intellectual Property Organization (WIPO) reports

• Legal case studies and court rulings

• Industry surveys and expert opinions

This report covers trademarks filed and registered between April 1, 2024, and March 31, 2025.

Trademark Filing Trends in 2024–25

Overall Growth

• Trademark applications in India grew by 7.2% in 2024–25 compared to the previous financial year.

• Nearly 90% of filings were domestic, indicating increasing awareness among Indian businesses about the importance of brand protection.

• India ranked fourth globally in terms of trademark filings.

• 561,584 new trademark applications were filed in the 2024–25 financial year.

Top Proprietors by TM Filings

Most Common Trademark Classes Filed

State-Wise Trademark Filings

Leading Attorneys/Agents by Trademark Filings

Legal and Regulatory Developments

Key Amendments to Trademark Laws

In 2024–25, India introduced reforms to streamline trademark processing:

• Reduced time for examination: The average time for preliminary examination was cut from 8 months to 6 months.

• Digitalization push: Online filing processes improved with AI-based similarity detection, reducing human errors.

• Faster dispute resolution: The Intellectual Property Appellate Board (IPAB) prioritized resolving pending cases.

Notable Court Rulings

1. Mahindra vs. IndiGo Airlines

   • IndiGo challenged Mahindra’s EV model name "BE 6e", claiming similarity to its "6E" trademark.

   • Outcome: Mahindra renamed the vehicle "BE 6".

2. BharatPe vs. PhonePe

   • Ongoing dispute over the "Pe" suffix was settled amicably after multiple litigations.

3. Generic vs. Distinctive Branding Cases

   • The Indian courts reinforced stricter scrutiny on descriptive trademarks, rejecting applications with generic terms.

Sectoral Trademark Insights

Technology & AI

• 10.5% of all trademark filings were in AI-driven applications, blockchain, and SaaS platforms.

• With the rise of generative AI tools, several AI startups filed for branding protection in 2024–25.

Pharmaceuticals & Healthcare

• With 21.9% of all trademark applications, healthcare brands sought protection due to the expansion of generic medicines, biotech firms, and medical devices.

Agribusiness & Food Processing

• The 15.3% share in trademark applications shows India's agricultural sector increasingly adopting branding strategies for organic products, fertilizers, and agro-tech services.

Fashion & Apparel

• 12.8% of trademark applications came from clothing and lifestyle brands, indicating a strong shift toward D2C (Direct-to-Consumer) fashion brands in India.

Geographic & Demographic Trends

State-Wise Trademark Filings

• Maharashtra led the filings, followed by Delhi and Gujarat.

• The rise in filings in tier-2 and tier-3 cities signifies a growing awareness of brand protection.

Leading IP Firms in Trademark Filings (2024–25)

• Newton Reginald led individual agent filings, while FastInfo Experts LLP and LegalRaasta Technologies represented key legal and consulting firms.

AI-Powered Trademark Management for Law Firms

Making Trademark Management Easier with MarkSimpl

Law firms can leverage MarkSimpl’s AI-driven trademark management tools to automate critical processes, including:

• Trademark Watch – Continuous monitoring of potential conflicts to protect client trademarks.

• Opposition Tracking – Keeps firms updated on opposition cases, ensuring timely legal action.

• Compliance Automation – Alerts firms about key deadlines, including:

  • Examination Report Replies – Prevents registration delays.

  • Renewal Pending Notices – Avoids accidental trademark expiration.

  • Show Cause Hearings & Opposition Hearings – Ensures preparedness for legal proceedings.

  • Counter Statements & Evidence Affidavits – Tracks submission deadlines.

• Portfolio Management – Automated updates for trademark filings.

• Client Communication Tools – Streamlines client interactions and case tracking.

• AI-Powered Trademark Search & Status Checker – Improves accuracy and decision-making.

Law firms can simplify trademark management with MarkSimpl’s AI-powered tools by automating key tasks like Trademark Watch, Opposition Tracking, and Compliance Automation. With features like automated deadline alerts, portfolio management, and AI-powered trademark search, firms can reduce manual work and stay ahead of critical dates. This enables law firms to protect trademarks more effectively, prevent disputes, and enhance client service, giving them a competitive edge.

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